Learn Google Analytics Free : Web Analytics Tutorials

Are you interested in learning Google Analytics and other Web analytics programs? Learn Digital Advertising has weekly tutorials to teach Google Analytics basics and more complex functions. Our tutorials cover GA reporting basics, custom reporting, Google Data Studio topics, website integrations, and much more. Enjoy!

20 06, 2019

Import Criteo Remarketing Ad Costs to Google Analytics

2022-05-30T08:57:04-05:00By Rick Maggio|Categories: Web Analytics|Tags: Criteo, Google Analytics|

Criteo is one of the most robust retargeting ad platforms that we've used for mid and high volume ecommerce websites. Criteo offers a machine-learning retargeting solution which presents dynamic ads which are based on the users browsing history. For good reason, Criteo is also one of the largest stand-alone retargeting platforms in the World. Today, [...]

6 06, 2019

Show Facebook Ad Costs in Google Analytics

2022-05-30T08:57:06-05:00By Rick Maggio|Categories: Facebook Analytics, Social Media Marketing, Web Analytics|Tags: Bing Ads, Facebook Pixel, Power My Analytics|

Facebook has a great ad platform for lead generation, retargeting, and much more. While we generally prefer search-based ad platforms (Google Ads, Bing Ads, etc.), FB Ads have their uses. Today, we want to help solve a big problem with a simple solution- Let's connect your Facebook Ads account to Google Analytics so that the [...]

5 06, 2019

How to Show Bing Ads Cost Data in Google Analytics

2022-05-30T08:57:07-05:00By Rick Maggio|Categories: Web Analytics|Tags: Bing Ads, Power My Analytics|

For those of us who run Bing Ads, probably the biggest gripe is that the ad cost data does not pass from Bing to Google Analytics "automatically". New Bing advertisers often assume that setting up Bing auto-tagging for Google Analytics (an account leve setting in Bing), that the cost data will pass over to Google [...]

31 05, 2019

How to Send Real Time Amazon Orders to Google Sheets [VIDEO]

2022-05-30T08:57:08-05:00By Rick Maggio|Categories: Marketplaces, Web Analytics|Tags: Amazon, Zapier|

Amazon is on fire for merchants these days! Whether or not merchants will love this eCommerce giant a few years from now aside, many are making money and expanding their volume dramatically through Amazon's marketplace. As a result, we need a way to track Amazon sales, most because Amazon's built-in reporting is un-explain-ably (is that [...]

24 05, 2019

What Does “Not Set” Mean in Google Analytics

2022-05-30T08:57:09-05:00By Rick Maggio|Categories: Web Analytics|Tags: Google Analytics|

We see it all the time, and it usually goes untreated. No, it's a not a rash we got while swimming in the public swimming pool (gross!). It's the NOT SET value which appears in various reports in Google Analytics. In this short post, we'll review the signs, symptoms, and solutions for Not Set so that you [...]

15 05, 2019

Comparison of Integromat and Zapier

2022-05-30T08:57:10-05:00By Rick Maggio|Categories: Digital Marketing Software, Web Development|Tags: Integromat, Zapier|

Automation software is great you can connect with a particular web application and transfer data in multiple directions based on logic, the best part is that you can have actions based on the data. There are a few different provider options for automation but we will keep it to two in this post. Being [...]

1 05, 2019

Dimension Drill-Down Now Available in Google Data Studio

2022-05-30T08:57:11-05:00By Rick Maggio|Categories: Web Analytics|Tags: Google Data Studio|

Google Data Studio is at it again with another great new feature! Today, Google announced a new capability for Google Data Studio, data drill-down and drill-up. That's right, you can now configure your charts to allow a greater level of user interaction so that users can drill into data to get a more granular view. [...]

1 05, 2019

Call Tracking Solutions Search Tool

2022-05-30T08:57:12-05:00By Rick Maggio|Categories: Digital Marketing Software, Goal Tracking, Google Analytics Implementation|Tags: Call Tracking, Easy Call Tracker|

We love to bring the community valuable resources and again we are excited to introduce another tool. This will be the first version of our call tracking solutions search tool, we did the heavy lifting so that you can save time and start implementing. Realizing that Google Ads call tracking is limited to only [...]

23 04, 2019

Automatically Compile Your MailChimp Subscriber List Using Integromat

2022-05-30T08:57:13-05:00By Rick Maggio|Categories: Digital Marketing Software, Email Marketing|Tags: Integromat, MailChimp|

Simple tutorial on how to connect Google Sheets to MailChimp in order to grab your latest subscribers. It's a really easy setup and can get you over the hurdle of becoming familiar with API app connectors, its as close to becoming your own programmer. Of course within its limits. Simple and Efficient Automation Connecting MailChimp [...]

16 04, 2019

Data Studio Connector Search Tool

2022-05-30T08:57:14-05:00By Rick Maggio|Categories: Web Analytics|Tags: Google Data Studio, Power My Analytics, SuperMetrics|

If you love Google Data Studio as much as we do, then you might find this tool useful. Today, we're happy to announce the first version of our Google Data Studio connector search tool. Overview of Data Studio Connectors Google Data Studio is a data visualization tool relies on data connectors to get data. [...]

8 04, 2019

Custom Rolling Dates in GDS

2022-05-30T08:57:14-05:00By Rick Maggio|Categories: Web Analytics|Tags: Google Data Studio|

Today's post on using custom rolling dates in Google Data Studio is brought to you by the color blue! Seriously though, we totally had trouble figuring out how these worked (and probably mis-reported a bit) so once we did, we wanted to run through the seemingly simple feature. Video below. How to Use Custom Rolling Dates Configuring [...]

7 04, 2019

Report Schedules in Google Data Studio

2022-05-30T08:57:14-05:00By Rick Maggio|Categories: Web Analytics|Tags: Google Data Studio|

On March 7th, Google announced a long-awaited new feature to Google Data Studio, Report Schedules. Wahoo! Now you can automated reports to your team as well as your clients with this new feature. Data Studio Report Scheduling Video Here's what you need to know about Data Studio's scheduling features: Reports are sent on schedule via [...]

14 02, 2019

How to connect Google Data Studio to Instagram

2022-05-30T08:57:15-05:00By Rick Maggio|Categories: Web Analytics|Tags: Google Data Studio, SuperMetrics|

So you've decided to use Google Data Studio to help make sense of your Instagram stats! We agree, it's the best option around. So a common question we get is related to finding the best ways to connect Instagram to Google Data Studio. Here's the skinny on what your options are. First, we should note [...]

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