Google recently announce (via email to advertisers) a chance to SMAART shopping campaigns. In short, there’s a new setting to adjust to ensure that your campaigns don’t run outside of the area which you can sell in. This takes place November 1, 2019 so update your campaigns accordingly!
Rick Maggio brings over 15 years of tactical, hands-on experience managing digital advertising campaigns both small and large. Rick has worked in agency-land and on large in-house marketing teams and loves sharing his extensive experience with the LDA community.