Screaming Frog for SEO and Marketers

How To Use Screaming Frog

Screaming Frog for SEO and Marketers 2017-08-21T11:49:04+00:00

Course Summary

Screaming Frog for SEO and Marketers is a free online course which covers all the basics in effectively using the Screaming Frog SEO Spider tool in your daily marketing activities. This course focuses on the most important features as well as covering cleaver ways to use this tool to do your job better and faster.

Why Take This Course?

  1. You’re considering purchasing Screaming Frog and want to know how it can help you.
  2. You’d like to up your game and use Screaming Frog more effectively.
  3. You want to learn about another great SEO tool.

Screaming Frog Primer

What is Screaming Frog?

August 9th, 2017|0 Comments

What is Screaming Frog? A powerful, easy-to-use piece of software which can crawl websites, gather data, and organize it useful ways. Screaming Frog helps us: Find website programming errors (404s, server errors, protocols) [...]

Screaming Frog Navigation

August 8th, 2017|0 Comments

Overview The Screaming Frog interface consists of a few main navigation bars. Main Navigation The Main Navigation bar is typical of any software and contains options to save files, configure Screaming Frog, export [...]

Report Anatomy – Screaming Frog

August 7th, 2017|1 Comment

Overview There are a few different parts of the Screaming Frog interface which it's important to understand. Report Data and Columns Front and center is the report data itself. In this section, you [...]

Screaming Frog Reports

Internal Report

August 6th, 2017|0 Comments

OverviewIn this lesson, we'll cover the Internal report tab which contains all information from other tabs with the exception of the 'external' tab. Think of this tab as being the overview of information. We get a nice overview [...]

External Report

August 5th, 2017|0 Comments

Overview In this lesson, we'll cover the External report tab which contains all information regarding external files which are referenced or linked to from your website. With this data view, we can evaluate the usage of and [...]

Protocol Report

August 4th, 2017|0 Comments

OverviewNow, we'll cover the Protocol report tab which helps us quickly identify which pages (internal and external) are secure and which are not (https vs http). This particular tab is not always useful unless [...]

Response Codes

August 3rd, 2017|0 Comments

Overview In this lesson, we'll cover the Response Codes tab in Screaming Frog. We believe that this is one of the most useful areas. Here, we can quickly identify problem areas on our website in [...]

Page Elements

August 2nd, 2017|0 Comments

Now, we're going to review a few different Screaming Frog tabs which break down specific elements for easy review. In this topic, we'll look at the following Screaming Frog tabs: Page Titles: View [...]

Images

August 1st, 2017|0 Comments

Overview In this lesson, we'll cover the Images report in Screaming Frog. The Images report helps us aggregate useful information about images on our website which may affect website performance, SEO, and more. At a glance, the [...]

Directives

July 30th, 2017|0 Comments

Overview In this lesson, we'll cover the Directives report tab which contains more technical information about pages as it pertains to SEO. Filters for this View There are many filters on the Directives report which allow you to [...]

Analytics

July 28th, 2017|0 Comments

Overview Screaming Frog's Analytics report tab allows us to correlate Acquisition, Behavior, and Conversion data (from Google Analytics) to SEO data which was compiled by Screaming Frog. Note that in the main report, we can [...]

Screaming Frog Demos

Post Website Launch Check-Up

July 26th, 2017|0 Comments

Overview In this lesson, we'll cover a sample usage case where we want to do a technical review of a new website which we just launched. In this demo, we'll cover key reports which help [...]

Google Analytics Audit

July 24th, 2017|0 Comments

Overview In this lesson, we'll discuss how to use Screaming Frog to Audit the installation of Google Analytics on a sample website. To do this, we're going to 1) Let Screaming Frog search each [...]

Configuration and Additional Tools

Custom Filters

July 23rd, 2017|0 Comments

Overview In this lesson, we'll cover the Custom Filters which help us look for specific things when crawling a website. In short, custom filters allow us to instruct Screaming Frog to search all site code [...]

Includes and Excludes

July 22nd, 2017|0 Comments

Overview In this lesson, we'll talk about configuring the Screaming Frog Spider to Include and Exclude content based on rules you set. Within the Configuration section of Screaming Frog, we have the option to instruct the [...]

API Access

July 10th, 2017|0 Comments

Overview In this lesson, we'll cover the Google Analytics API and enabling access to Screaming Frog so that you can match Screaming Frog and Google Analytics metrics. Select Configuration --> API Access --> Google Analytics Click Connect to New [...]

Pre-Canned Reports

July 5th, 2017|0 Comments

Overview In this lesson, we'll cover a few Pre-Canned Reports in Screaming Frog. Crawl Overview: Summary data from all the major report views. CLICK FOR SAMPLE Redirect Chains: Data on redirects found, identifying multi-level redirects as well. CLICK [...]